Adidas creates affiliate program - NIL

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Itsux2beaewe
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Maybe there is some light for UW athletes. I’ll be buying a lot of Adidas products.

https://www.sportspromedia.com/news/adi ... orsements/
OrediggerPoke
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Wow - brilliant idea and this will make a ton of money for adidas in very cheap social media advertising because adidas knows that college athletes (especially if they are good) tend to have many more social media followers. I bet other companies follow suit.

I bet the way we make money for UW players is following them on social media to drive up their advertising reach.
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